◆ BUILT BY A RANCHER
MARKETPLACE.
HERDBOOK.
USDA-READY.
Ranch Hero is a trusted marketplace for registered cattle, paired with HerdBook — the herd management software built for the USDA 840 compliance era. Scan any tag with any reader. Export your VS 1-27 in ten seconds. Sell the animal off your own storefront the same afternoon.
◆ PRODUCT 1
SALE BARN.
Buy and sell registered cattle with verified ranchers. Built for trust, designed for how cattle actually change hands.
VERIFIED SELLER PROFILES
Trust badges for verified farms so buyers know who they're dealing with before the first message.
MOBILE-FIRST LISTINGS
Create a listing from the pasture — photos, breed, price, registration docs, all from your phone.
INQUIRY INBOX
Every buyer message in one place. No more lost texts, DMs, or Facebook messages across five apps.
FACEBOOK SHARE BUTTON
One-tap sharing to Facebook groups where cattle actually sell. Your listing, their audience.
SUBDOMAIN STOREFRONTS
yourranch.theranchhero.com — your own branded storefront with every animal you've listed.
SCAM PROTECTION
Verified farms only. No wire transfers, no sketchy middlemen. Real ranchers selling real cattle.
◆ PRODUCT 2
HERDBOOK.
Small-herd management for 2–15 head operations. Free up to 1 listing, $29/mo for unlimited.
ANIMAL RECORDS
Tag, breed, sex, birth date, status — every animal in one searchable registry.
WEIGHT TRACKING + ADG
Log weights at the chute, get average daily gain automatically. Spot underperformers before sale day.
HEALTH EVENT LOG
Record treatments, vaccinations, and costs. Know your cost-per-head before you price the pen.
BREEDING RECORDS
Track services, sires, and expected calving dates. Never miss a due cow again.
PDF REPORTS
Herd inventory, weight performance, individual animal history. One click, print-ready.
OFFLINE AT THE CHUTE
Works without signal. Log data in the working pen, syncs when you're back in service.
USDA 840 TAG MANAGEMENT
Apply, retire, correct. Every tag lifecycle event logged forever — full APHIS-grade audit trail.
READER MODE
USB or Bluetooth HID stick readers — Allflex, Datamars, Tru-Test, Gallagher. Scan, auto-advance, keep moving.
VS 1-27 COMPLIANCE EXPORT
One click. CSV ready for APHIS VS Form 1-27 or state health certificates. Your Premises ID included.
◆ WHY RANCH HERO
EVERYTHING CATTLEMAX AND HERDLY HAD, PLUS A MARKETPLACE.
Manage the herd, then sell the calves — without switching tools, spreadsheets, or paying two subscriptions.
◆ GET STARTED
READY TO GET STARTED?
Free to browse. Free to list. Free to manage up to 50 head.